Guy Kawasaki’s visit to Trek
Posted August 10th, 2007 in Industry, Marketing
Noted web entrepreneur and evangelist Guy Kawasaki paid a visit to Trek and posts an interesting writeup that includes this bit of information I never knew about - it ends with a dryly funny punchline.
Lance’s 2003 5900 Super SL. This was one of at least five different bicycles used to defend the yellow jersey. Circumstances forced Lance to abandon the Madone and choose this prototype 5900SL. This was the first use of 110 gsm OCLV material. During Stage 15, Lance was temporarily delayed en route to the summit of Luz Ardiden when a spectator’s bag caught the handle bars. This sent Lance on to the ground in front of Iban Mayo, who crashed directly into Lance’s bike.
Lance’s 2003 5900: broken drive side chain stay through the “N” in the Shimano logo. After the chaos of the crash, Lance remounted his bike and continued on to win one of the most difficult climbs of the race. Unknown to anyone at that point, the impact was severe enough to crack the drive side chain stay. However, the Trek OCLV frame still was able to withstand the grueling punishment of the day. After the tour, Lance was delivered a new frame in keeping with Trek’s lifetime warranty.
But of course.
And for those of you who read blogs just for the pictures, there are lot’s of those too. Follow the link to read all about Two Guys in a Barn.
Via Fritz.
technorati tags: cycling, bicycles, trek, guykawasaki
What others have to say…
Leave a Reply
You must be logged in to post a comment.